Management

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# Lisa Reinhold

SVP, Global Customer and Network Success

 

 

 

 ![banner-image](https://www.tracelink.com/sites/default/files/2026-05/Lisa-Reinhold.png) 

 

 

 

 

### Experience

Over 30 years of experience in creating and leading global customer service and support organizations in both competitive and emerging markets.

### Background

Lisa Reinhold has distinguished herself through a dynamic career trajectory, showcasing her adeptness in constructing and steering customer service organizations. Her impactful contributions are evident in her influential roles at Texas Micro Systems, PC Docs/Fulcrum, SmartBear Software, InnoCentive, Brainshark, and Hummingbird.

A transformative strategist, Lisa has consistently converted support teams into integral business components, leaving an indelible mark on revenue growth and elevating customer engagement standards within the technology industry.

Armed with a Bachelor of Science in Computer Science from the University of Florida, Lisa uniquely blends her technical prowess with a visionary approach. This synergy propels her initiatives toward operational excellence and elevated customer satisfaction. Lisa stands as a distinguished leader in global customer success, a testament to her unwavering commitment to excellence in every facet of her professional journey.

### Leadership Philosophy

Dedicated to demystifying complexities and addressing challenges head-on to elevate service delivery and user experiences, fostering enduring partnerships and driving substantial business value.

### Personal Motivation

Finds motivation in guiding teams to identify and address core issues, striving to exceed customer expectations and cement strong, value-driven partnerships.

> I am unwavering in my dedication to crafting unparalleled customer experiences, where every interaction is not just satisfactory but truly exceptional. In the dynamic growth phase of our TraceLink services team, I recognize the paramount importance of fostering expertise to consistently deliver outstanding service in every user engagement. My passion lies in catalyzing the evolution of a support and services organization – shifting it from a reactive stance to a proactive orientation. I lead teams in addressing root causes swiftly as issues emerge, and I thrive on collaborating closely with our customers, forging trusted partnerships that not only resolve immediate concerns but also propel substantial and enduring business value."